Criteria-FMCG

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Eventbrite - Irish Sales Champion Awards 2015

FMCG SALES CHAMPION
This Award is to recognise the level of skill and self motivation required to successfully sell to customers in an FMCG environment
Please address the following criteria in your submission;

  • Nature of the FMCG sales
  • KPI’s as set by organisation and how these were exceeded
  • Challenges to achieving targets in the industry sector
  • Demonstrated business manager skills. Evidence of self motivation, innovation and commercial understanding
  • Details of of post-sales responsibilities – where appropriate – invoice generating, collections
  • Customer testimonials – where appropriate
  • Team Leader testimonial
  • Commitment to training and improving product knowledge
  • Examples of FMCG Champion behaviour / success

CHAMPION FMCG MANAGER
This Award is specifically for the day-to-day hands on leadership of a FMCG team.
Please address the following criteria in your submission;
NB Please state how many people work under the nominee and the type and size of the tele-sales activity

  • Nature of the FMCG sales
  • Team performance against KPIs and objectives
  • Challenges to achieving targets in industry sector
  • Evidence of building and development of successful teams
  • Leadership and motivation of team both in successful times and periods of adversity (economic downturn)
  • Sales team development programme
  • Personal and team achievements
  • Retention levels in the team
  • Team / Sales manager testimonials
  • Example of Champion FMCG Manager behaviour

CHAMPION SALES TEAM
This category is open to all sales teams – across tele-, field and fmcg sales

  • Client and management testimonials required. The judges are looking for:
  • Excellent team leadership and direction
  • Clear and measurable team objectives
  • Sales performance including financials against budget
  • Efficiency of response, including enquiry handling, process and logging
  • Innovative use of communication tools to enhance sales performance and customer experience – Twitter, Facebook, LinkedIn
  • Staff training and team motivation
  • Evidence of customer satisfaction & feedback

CHAMPION SALES SUPPORT TEAM
This category is open to all sales teams – across tele-field and fmcg sales

  • Client and management testimonials required
  • The judges are looking for:
  • Excellent team leadership and direction
  • Clear synergy with the Sales Team/s
  • Evidence of sales support – including (where applicable) competitive research, preparation of sales collateral & presentations, product / service research, appointment setting,
  • Innovative use of research & communication tools to enhance sales support – Twitter, Facebook, LinkedIn
  • Evidence of excellent team performance – including financials against budget
  • Efficiency of response, including enquiry handling, process and logging
  • Staff training and team motivation
  • Evidence of feedback from Sales professional / teams being supported.

CHAMPION SALES TRAINING PROGRAMME (Best Sales??)
The judges are looking for an innovative sales training programme that delivered impressive results. The Award will be presented to the organisation that can demonstrate a comprehensive and effective training programme that takes into account the current and future needs of the sales team.
Please address the following criteria in your submission;

  • How you determined the aims and objectives of your sales training initiative
  • How you assessed the sales training needs of the team
  • How the training led to a measurable improvement in sales performance
  • How you utilised technology to maximise the effectiveness of the training
  • Demonstrate the training programme’s Return on Investment
  • Describe any innovative new learning methods deployed
  • Clear measurement processes including customer feedback

BEST IMPLEMENTATION OF SALES TECHNOLOGY
The judges are looking to recognise the implementation of a quality sales support solution that demonstrates clear business benefit and return on investment. This category is open to any company who has implemented a technical project to aid or assist in the sales process. Judges will be looking for:

  • Business rationale for investment in technology
  • Comprehensive Project plan – objectives, budget, training required
  • Details of any obstacles encountered during implementation and how they were overcome;
  • Evidence of improved sales performance linked to investment
  • Demonstrated ROI. Future plans for further investment

 

CHAMPION SALES CAMPAIGN 2014

This award is to recognise the success of a well-executed Sales Campaign in 2014. All sales organisations can enter (Tele, field, digital, fmcg). Customer and / or client testimonials required.

Please address the following criteria in your submission;

  • Nature of campaign – to include timeline for project and details of whether campaign was delivered using in-house resources or in partnership with outsource organisation
  • Business motivation for the Sales campaign
  • KPI’s agreed at the outset of Sales campaign
  • Challenges to achieving the targets and strategies to overcome obstacles
  • Demonstrated campaign management skills
  • Use of Social Media to enhance success (where applicable)
  • Investment in Technology and / or training to enhance success
  • How campaign exceeded expectations
  • Lessons learned – how success if campaign will inform the business going forward

 

CHAMPION OUTSOURCE SALES PARTNER 2014

This Award is to recognise a successful Outsource Sales partner whose support of their client was key to driving that client’s sales success. Client testimonials required.

  • Nature of the outsource relationship – on-going partnership or project based ?
  • Scope of the partnership
    • numbers of team members working on account,
    • responsibilities,
    • management
  • Targets agreed with Outsource partner in 2014
  • How targets were delivered – giving examples of obstacles overcome in 2014
  • Investments made by Outsource partner to further their service (People, Technology)
  • Examples of Champion Outsource Sales Partner performance
  • Plans for the partnership with client going forward